Saturday, April 14

A Radical Take on the 90-10 Rule

J.C. Penney opened his first Golden Rule Store, in Kemmerer, Wyoming on this day in 1902.  His life credo was, “You can’t outgive God.”  He proved it by building a multi-million dollar commercial empire while always giving away ninety-percent of his personal income to Christian evangelistic and charitable work.

1 comment:

Tim Simmons said...

My Dad worked for JCP for 43 years and met Mr Penney several times. Mrs Penney opened his store in Vero Beach Fl in the 1980s. I grew up knowing about Mr Penny's 90%
tithe & it had a profound effect on my personal giving habits.